As a printmaker through an investigation and distilling of corporate logos, I explore the visual properties and refined message they contain. I am attracted to a clean and sharp design that silkscreen because of its immaculate and mechanical aesthetic is able to produce. In choosing corporate logos, I explore the message behind the visual through the editing of type and image into simplified forms or patterns. Currently in the process of understanding what makes an image iconic, the work is increasingly influenced through the reference of fashion and art. I encourage the viewer to consider their own response to corporate logos they no longer “see” and re-consider how they might respond to them.
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